When we think of anti-ageing we often concentrate on targeting lines and wrinkles. It is important though, to address not only the ageing we can see on the skin but also the ageing we can feel when applying our existing products or make-up. When skin is slackening, we want to bring definition back to the face to help promote that youthful look.
Women in their 40s and 50s experience particularly dramatic hormonal changes because they are either approaching or are going through the menopause, which causes a decline in the hormones produced by the ovaries: oestrogen and progesterone. The loss of these hormones causes a decline in the synthesis of collagen and elastin that will result in the skin heading south. Also, if you have lost weight, you will have lost the fuller look to your face as the increased number of fat cells gives a youthful look, and will now need sculpting and defining.
We have put together a 5-piece Cleanse, Define and Contour Collection that will give you 5 steps to ensure that we’re addressing your skin’s needs in a complete system, working with the skin no matter what has caused the skin to lose its definition and structure. It may just be that you love the contoured look at the moment and want products to enhance your facial features. I love the fact that the Pro-Definition Day and Night treatments are in a 30ml size making them the perfect size to alternate weekly or monthly with your Pro-Collagen range.
Step1. The Nourishing Omega-Rich Cleansing Oil (that we’ll be launching in a full size) can be used quickly and easily in the morning or as part of a double cleansing routine in the evening. It has been designed to soften and lift impurities without stripping the skin, and is a true pleasure to use. Simply massage 1-2 pumps of the lightweight oil into dry skin and then add warm water. The Oil will melt into a luxurious milky wash that will deep cleanse and help the pores look more refined too.
I have been using Nourishing Omega-Rich Cleansing Oil for 3 weeks. Firstly, this smells gorgeous but the fragrance is subtle so not too overpowering. Secondly, I love the texture which just glides over the skin so give yourself a little facial massage. It removes all traces of makeup leaving the skin feeling soft but not dry like some cleansers. You only need one pump so the bottle will last for ages. - Helen
Step 2 Pro-Definition Eye and Lip Contour Cream. This is my favourite nourishing eye and lip contouring cream as it firms and plumps skin with active Edelweiss plant stem cells so that thin, dry skin around the eyes and vertical lip lines appear finer and smoother. A more youthful and renewed skin texture is revealed. If you have Pro-Collagen Advanced Eye Treatment at home then layer this underneath for an intense treatment. Simply apply one pump of Pro-Definition Eye and Lip Contour Cream to both ring fingers and gently pat around the eye contour and lip area, paying particular attention to the fold from the nose to the mouth. It can also be applied over a moisturiser on any other expression lines, for example frown or forehead lines. This will help to densify and plump.
Step 3 Pro-Definition Day Cream is a true pleasure to apply. By only applying a pea size amount and smoothing over the skin it combines powerful plant stem cells and Arjuna Bark extract to firm, plump and tighten without tautness. This restores skin’s vitality and allows the skin’s natural architecture to take shape once more. I find facial features look more defined and skin is nourished thanks to Starflower oil and Lupin improving the appearance of texture and tone. Skin also feels more resilient.
A lovely day cream, light to use, goes far and very light smell. Would continue to use, as i already use other Pro-intense range. - Katharine
Step 4 Pro-Definition Night Cream is the night-time lift that you have been waiting for. This lift effect firming night cream is formulated with a powerful blend of Gardenia stem cells, Arjuna, and Lupin, which helps reduce the appearance of sagging jowls, cheeks and chin. These powerful plant actives stimulate the skin's biological energy cycle to deliver the ultimate lift effect. Facial contours appear shaped, skin texture visibly improved. In the morning, the skin takes on a whole new shape.
Step 5 The Pro-Collagen Neck and Décolleté Balm is then applied to complete your morning and evening routine. Take only a pea size amount, and in 3 simple strokes, apply to the sides and centre of the neck area. Clinically proven with outstanding results, this powerful balm firms and smoothes the delicate skin of the neck and décolleté. Crepiness is visibly reduced in appearance.
This is the only collection which will be featuring the Pro-Definition system in a Today’s Special Value with an amazing value and price. This collection will also be available on Auto Delivery: sign up to this option to receive the collection every 60 days for the rest of 2016 at an unbeatable price.